Digital Product Passport (DPP) for Apparel
Promote product transparency for shirts, dresses, jackets, and other attire
What is a Digital Product Passport (DPP) for Apparel?
Access apparel DPPs via QR Code
Companies can provide customers with a QR code - either on the product itself or in accompanying materials - which can be scanned to display a Digital Product Passport for Apparel.
Provide sustainability data for apparel
Apparel DPPs can include product-level data about company details, raw materials, manufacturing, and production.
Drive transparency & compliance
Creating DPPs for Apparel helps companies promote greater transparency with their products, build customer trust, and comply with E.U. regulations.
Support a circular economy
Digital Product Passports for Apparel help encourage a circular economy by providing product-level sustainability data to consumers.
Apparel DPP Example Data
Benefits: Digital Product Passport for Apparel
Product authentication
Verify the sourcing and distribution of your product, and combat product piracy and counterfeiting
Circular economy
Promote a circular economy, in which products are sustainably sourced, and responsibly recycled
Customer engagement
Provide additional offers, usage inspiration, and brand content to customers
Apparel resources
Articles to help you get started with Digital Product Passports for apparel
