Digital Product Passport (DPP) for Fashion
Promote product transparency for tops, trousers, activewear, accessories, and other fashion items
What is a Digital Product Passport (DPP) for Fashion?
Support a circular economy
Digital Product Passports for Fashion assist in promoting a circular economy by providing product-level sustainability data to customers.
Provide sustainability data for fashion
Fashion DPPs can encompass product-level data regarding company details, raw materials, manufacturing, and production.
Access fashion DPPs via QR Code
Companies can offer customers a QR code - either on the product itself or in accompanying materials - which can be scanned to reveal a Digital Product Passport for Fashion.
Avoid greenwashing
Digital Product Passports for Fashion assist brands in avoiding greenwashing, fostering greater trust with customers by enabling them to see details about product origin.
Fashion DPP Example Data
Benefits: Digital Product Passport for Fashion
Traceable sourcing
Demonstrate the provenance and origin of your fashion items' materials
Enhanced transparency
Improve transparency about responsible product sourcing and manufacturing practices
Circular economy
Promote a circular economy, whereby products are sustainably sourced and responsibly recycled
Fashion resources
Articles to help you get started with Digital Product Passports for fashion
