Promote product transparency for tops, trousers, activewear, accessories, and other fashion items
Digital Product Passports for Fashion contribute towards a circular economy by providing product-level sustainability information to customers.
Fashion DPPs can contain product-level information about company details, raw materials, manufacturing, and production processes.
Companies can offer customers a QR code - either on the product itself or in accompanying literature - which can be scanned to reveal a Digital Product Passport for Fashion.
Digital Product Passports for Fashion assist brands in steering clear of greenwashing and build greater trust with customers when they can view details regarding product origin.
Demonstrate the source and origin of the materials used in your fashion items
Increase transparency regarding responsible product sourcing and manufacturing practices
Promote a circular economy where products are sustainably sourced and responsibly recycled
Articles to help you begin with Digital Product Passports for fashion
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